Annual Web Marketing Program


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Contact General Guide to Albion
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Our Annual Web Marketing Program for the Mid-Michigan Communities includes links to your business website from five community websites including

Benefits include:

  • Small text listing in the General Guide all year long- see  We print about 6 editions per year, approximately 85,000 copies total. The General Guide is an artistic calendar designed to be put on a refrigerator as a reference for big events in Calhoun County Michigan.
  • Links to your business website in 5 popular and long-standing community websites including:,,,, New sites:, and others coming.
  • Some promotion online, especially if your business or event ties in with the theme for one of the editions.
  • We will also review and provide feedback on your business web presence, i.e., your website, social media and a Google Analytics review are available at no extra charge, upon request.

More Details
New folded double-wide edition – now distributing 15,000 copies bi-monthly during the school year, and at least 10,000 in the summer – six issues a year, in three cities in Calhoun County: Albion, Marshall and Battle Creek.
New posts on website showcase related topics in each Guide, that promote this region.
Main topics of Guide: Parks, Outdoor Fun, Trails, Arts, Culture, Entertainment, Seniors, Education, Giving, Small Businesses, Transportation, History, Economic Development, Local Food and Wellness.
General Guides are distributed as an insert in the Morning Star Shopper newspaper to all homes in Albion and rural Albion. Also featured in Albion e-news and Albion Chamber eblast.
Distributed as an insert in the Ad-Visor & Chronicle newspaper to all homes in Marshall.
Distributed during school year to all students at Albion College and Marshall Public Schools.
Participating businesses will receive General Guides for distribution to customers.
Due to our arrangements distributing in the schools, display (box) ads are by invitation only to fit with the theme of each issue. Please ask us if you are interested.